Nibiru Network needed more than just a brand – they needed an identity that could cut through the noise. Here was a company revolutionizing cloud storage with web3, but their story wasn't coming through. First, we mapped out where they stood against competitors and where they needed to go. But the real work started when we dug into the minds of their users. We asked questions, challenged assumptions, and found the sweet spot between what users wanted and what Nibiru could deliver.
This groundwork shaped everything – from the core brand DNA to the website's tiniest interactions. We built their visual world from scratch, giving them a distinct voice in the market. Then came the fun part: turning strategy into screens. We sketched, wireframed, and prototyped until every click felt natural. The website wasn't just a pretty face – it was the perfect translation of Nibiru's vision for decentralized storage into digital reality
We started with a thorough brand strategy, analyzing competitors and defining Nibiru Network’s visual brand identity, including user research, mission, vision, key messaging, and tone of voice. This laid the groundwork for creating detailed brand guidelines, covering color codes, logo usage, fonts, and collateral design.
Next, we applied this brand essence to a custom UI/UX design and website development, ensuring a seamless digital experience. Our approach, including copywriting, was finely tuned with a web3 audience in mind.